Text-Only Version
Michael Socolow, Assistant
Professor of Journalism: "The first thing I see is the amazing
visuals. I don't know if you've seen this in the games themselves,
but the underwater cameras tracking the swimmers, the runners at
eye-level, the steady-cams--it's just amazing what the technology
can do in the venues today. I mean, it's all cutting-edge stuff--so
visually, it's really a spectacular show. As to actual sort of
sports commentary and seeing it across the channels, I don't think
anybody could watch everything NBC is giving us, because it's just
too many hours, it's too comprehensive. I'm very curious to see
what's going to happen when they tally up the numbers of the people
who actually purchased it off the Internet--that's going to be a
huge question for all of us who are interested in the future of the
media. I don't think in years past the American audience actually
had access to every single event. If you want to watch the
preliminaries of badminton between two countries that you may not
have even ever heard of, you can see that in America via NBC today.
I don't think that was ever a possibility, so that's all brand new."
